Friday, November 16, 2012

From The Cutting Room Floor: Dawn Bell @ Fashion Houston 2012



Maurielle Balczon, Press Relations & Media Manager at The Fashion Group International- Houston, interviews Dawn Bell of Coronation Vintage about her experience as a stylist for Houston-area designer Chloe Dao for Fashion Houston 2012.

Thursday, November 15, 2012

From the Cutting Room Floor: David Peck @ Fashion Houston 2012




Maurielle Balczon, Press Relations & Media Manager at The Fashion Group International- Houston, interviews David Peck of David Peck Collection about his experience with Fashion Houston 2012.

Wednesday, November 14, 2012

Fashion Houston 2012

Houston's third annual fashion week included four nights of runway shows at the Wortham Theater Center, including styles from Chole Dao, Zac Posen, David Peck, Kevan Hall, Rubin Singer and others....



On each night the Audi Pavilion opened at 5 p.m. and the fashion shows started at 8 p.m. 


ByJRochelle had all access and a video in collaboration with The Fashion Group International Inc., of  Houston is in the works! The video will feature behind the scenes EXCLUSIVE footage and interviews!!!

Visit the ByJRochelle Facebook page to see more pictures and keep updated on the video project.

Sunday, October 21, 2012

Lindley Wedding




When it comes to wedding photography, we want to convey an emotion within your wedding day by capturing the story and atmosphere from the day. We want to translate your message of love across for  generations to come who will appreciate what the wedding was like, rather than peruse a series of pre-determined poses. 

On the big day, we keep a low profile because you are the star; our clients peruse their images surprised by the moments that we capture. One bride remarked, "[we] truly love our wedding book! It was a very hard task to caputure all the love surrounding our big day but ByJRochelle did a fantastic job of it! "


ByJRochelle combines candid images of the day's events...


....with posed images that are inspired by the personalities of the couple.


We make 3 standard packages available to Brides & Grooms: Essential, Acclaimed, & Captured! Until your big day, be sure to visit the ByJRochelle website and Facebook page to stay connected!

Thursday, September 6, 2012

Fashion's Night Out [Houston]

ByJRochelle had the privilege of covering Fashion's Night Out for The Fashion Group International of Houston, Inc.! Here are a few shots and snippets! For more pictures and information click here.

First we hit up the ShopGirl Style Lounge (in front of Louis Vuitton) at the Houston Galleria. Joy Sewing hosted this celebration of fashion with music, cupcakes by SweetBatter and beauty demos by Edward Sanchez Vanity Lounge. Visitors also got a preview of the Chronicle's weekly luxury Style section, which launches in November. For the record, Joy says that she  never wore blue until Sydney Dao convinced me it was my color.

While we were in the Galleria for a Fall trend presentation with special appearance by designer Catherine Deane, Art installations throughout the store from Houston Fine Art Fair  Campfire couture: Nosh on custom gourmet s’mores in the Mariposa® restaurant  Visit Cosmetics for mini-makeovers, nail art, concealer consultation & a braid bar.


More Than You Can Imagine showed the Big Apple how it's done! They celebrated FNO giving visitors first access to some of the new fall lines while enjoying light bites! Patrons played the Fashion Rules game for prizes & giveaways under the helm of Vicki Rizzo.


We then headed over to Rice Village, between Kirby and Greenbriar near Rice Boulevard where eight Rice Village retailers and Fashion Group International for a shop crawl celebrating Fashion's Night Out. 

At Elaine Turner on 2439 University: Proceeds went to Amschwand /Stehlin Foundation


Maurielle Balczon with Sydney Dao of DAO Chloe DAO
on 6127 Kirby

Langford Market, 2517 University Blvd.: 10 percent of sales went  to AIDS Foundation Houston


The Class Room, 2534 Amherst

Myth & Symbol, 2537 Times Blvd.


Soho, 2528 Amherst

To see more pictures from Houston's Fashion Night Out, visit the

Wednesday, August 15, 2012

Editorial Weddings

ByJRochelle is NOT a wedding photographer but who can't help but want to capture love! So ByJRochelle offers a few wedding packages because ByJRochelle wants to help you get your message of love across to your generations long after "you do"! 

ByJRochelle will shoot your big day in an editorial style. Jeanicia Elder, ByJRochelle's founder, has a background in photojournalism so our company combines candid images of the events of the day with posed images that are inspired by editorial fashion photography as would be found in magazines like Vogue or Vanity Fair. 

We make 3 standard packages available to Brides & Grooms: Essential, Acclaimed, & Captured! Until your big day, be sure to visit the ByJRochelle website and Facebook page to stay connected!

Thursday, June 28, 2012

Up a Tree Without a Camera


Have you ever found yourself up a tree, wishing  a friend was there with you to snap a picture? Ummm maybe that's just me, TheJRochelle of ByJRochelle. ByJRochelle clients brave the elements to get the right shot and I think they have as much fun as I do...well I hope they do!


As a child I climbed trees with my cousins and I guess that started my arbor height obsessions. If you are a tree-hugger like me, schedule your ByJRochelle session up a tree and never be caught without a camera again!



Recently I had the pleasure of shooting a local English teacher [with camera]. It took him a couple of tries, but like Miley Cyrus sang, it "ain't about how fast I get there...it's the climb". Mr. Busby would promptly correct Miley's English of course, but either way he loads of fun and a natural.

Visit the ByJRochelle website or Facebook page to see more from Chris' and Victoria's Essential Sessions.






Wednesday, May 30, 2012

The Goddess of Theatre

These characters are preparing for the role of their lifetime as they get ready to welcome a new leading lady! Bubbling with excitement the Jenkins toured a Houston area park holding hands, sharing love, and taking in the sights of the summer scene.

With enough sun to kiss her curves without baking her skin, Jessica  wore a lovely teal baby doll dress; light enough to hug that beautiful bump but thin enough to keep her cool as we strolled through the park,

Their natural tresses and winning smiles were only trumped by their awesome personalities. Their baby girl will be one lucky kid.





Monday, May 7, 2012

Why Do I FGI? [Sydney Dao]



As you know, ByJRochelle has taken on the "Why Do I FGI?" campaign in collaboration with JAXON Entertainment & Production .Members of the fashion community talk about their brand and why they participate in FGI!Today I had the opportunity to film an interview with Sydney Dao. She talked about life as a PR Maven, Chloe Dao Boutique, and why she avidly supports The Fashion Group International of Houston!






-- Rendering endless possibilities™ on the go.


Friday, May 4, 2012

Why Do I FG? [Kay King]




Kay King explains why she continues to support FGI!


Kay King is division chair of the award-winning Lifestyle Arts and Design Careers at Houston Community College (HCC). Before HCC, she had a 20-year career in fashion design, creating nationally distributed ready-to-wear as well as costumes and uniforms for the Houston Rockets, the Astrodome, Astroworld, Houston Grand Opera and the Houston Oilers cheerleaders. Her HCC Fashion Design, Fashion Merchandising and Interior Design Programs are State of Texas Exemplary Programs. She holds a BA from the University of North Texas and an MLA from Houston Baptist University.


Monday, March 19, 2012

Why Do I FG? [David Peck]



In this video, David Peck of David Peck Collection discusses his avid support for The Fashion Group International of Houston and why he calls Houston home.

David Peck is a well traveled and well rounded fashion designer based in the Houston area. His collection combines the refined elegance and practicality. Each garment is carefully hand crafted with exacting skill from the finest materials.

CrOp by David Peck is a fun and quirky clothing line with a conscience. CrOp is short for “creative opportunities.” Each CrOp collection is done in collaboration with other creative professionals who value giving back. CrOp’s goal is to develop a network of artists who can generate even greater opportunities together. 10% of profits go directly to fund a cause that inspired the collection. CrOp by David Peck has been spotted on celebrities such as "Lost" and "Twilight" darling Maggie Grace and Giuliana Rancic.


Sunday, March 18, 2012

Unity and Diversity in the Body


1 Corinthians 12:12,18-19 Just as a body, though one, has many parts, but all its many parts form one body, so it is with Christ. But in fact God has placed the parts in the body, every one of them, just as he wanted them to be. If they were all one part, where would the body be?

As I sit @ Lakewood waiting for service to start, I'm so grateful that churches like Lakewood make room for the entire body. As a child I went to Windsor Village United Methodist church and they made the same provisions.  If you are a believer, I want to encourage you to find a way to use your gifts to build God's kingdom. He blessed each of us with specific strengths and everything we do as believers is supposed to be for God's glory.If your church does not make room for your gift, it doesn't necessarily mean that you need to leave. You may need to talk to the leaders of the church and say I have the gift of dance, I believe that God is leading me to minister in this way can we talk about starting a praise team. Churches like people oftentimes get caught up in tradition; the leaders do what they have always done. Now verse 12 says the eye cannot say unto the hand, I have no need of thee: nor again the head to the feet, I have no need of you. So your church cannot say they don't need you, because they do. I get to use my gift of media production to serve God and if  you don't get to use your gifts at your church I want to encourage you to find out if there is a place for you. If a place hasn't been prepared for you, I want to encourage you to open your mouth and let them know that you are there!Well service has started!

-- Sent from JRochelle's Palm Pre

Thursday, March 1, 2012

Why Do I FGI? [Campaign]

David Peck said it best in a recent interview with ByJRochelle in collaboration with Jaxon E&P for The Fashion Group International of Houston Inc. (FGI) The earlier you start the earlier you get ahead. I guess you can say I got a late start because I didn't know about Fashion Group International when I was a student but I'm fortunate to know about it now! 
"The earlier you start, the earlier you get ahead
and FGI really offers so many opportunities
to get ahead early."



This global non-profit organization seeks to help people in the apparel, accessory, beauty and home fashion industries become more effective in their careers. To achieve that goal, FGI provides insights on trends, access to business professionals, and a gateway to the influence fashion plays in the market place.
"There's a huge community [in Houston] that supports young designers."
-Chloe Dao


I want to help students and professionals get involved in FGI so I have partnered with Keith and Cherise Luter of Jaxon E&P to interview members of FGI Houston. So far, we have interviewed Stacey Swift, PR Manager at Neiman Marcus (Houston) Galleria, Chloe Dao of Dao by Chloe Dao, legendary Houston designer Kay King, and David Peck of David Peck Collections!
"If you are working in fashion or the beauty
industries and even in interior designs in Houston and you're not a member of FGI you're really missing getting to know your competition!"
-Kay King


Here is Stacey Swift's released video.











St. Patrick's Day or March Madness?



Hannah and Kenneth are back to their usual hyjinks! Which one relates to prayer more: St. Patrick's Day or March Madness? Find out in this months edition of the Level56 Announcements. See more video from  ByJRochelle by clicking here!

Saturday, February 25, 2012

Why Do I FG? [Stacey Swift]



Stacey Swift, Public Relations Director, Neiman Marcus Galleria, explains why she is an avid supporter and active member of The Fashion Group International of Houston.

Thursday, February 23, 2012

Covering The Neiman Marcus Spring Trends Event




The Fashion Group International of Houston and the Neiman Marcus Galleria teamed up to present the first Spring/Summer 2012 trends showcase and hosted a trends panel discussion with some of Houston's fashion insiders: Joy Sewing, Danielle Doyle, Stacey Swift, and Ashley Pitman. Stay tuned to Fashionably Houston & ByJRochelle for full event coverage wrap and EXCLUSIVE interviews.







-- Rendering endless possibilities.


Monday, February 6, 2012

Why Do I FGI?, Stacey Swift




Stacey Swift, Public Relations Director, Neiman Marcus Galleria, explains why she is an avid supporter and active member of The Fashion Group International of Houston.


Produced: Jaxon E & P


Video, Editing, and Graphic Animation: ByJRochelle

Friday, January 27, 2012

Capture Your High School Career


Attention seniors, have you scheduled your Capture Session with ByJRochelle? For the cost of $450 you can capture the essence of your high school career. To schedule your photography session or for more information contact us at JRochelle@ByJRochelle.com !


-- Like us on facebook: www.facebook.com/byjrochelle



Wednesday, January 18, 2012

Babies: Priceless Treasures


This bundle of joy just finished her ByJRochelle Essential Session and boy is JRochelle tired!


At 3 months old, A'niyah tried to crawl off set which tired her out sending her into a deep sleep! At the end of her nap, she finished like a champ to capture a few precious moments.

 To see more of this ByJRochelle essential session, click here.